THE
BRIEF
The Porsche 911 Turbo is the epitome of performance and luxury, blending iconic design with cutting-edge engineering. Known for its powerful engine, precision handling, and timeless style, it’s a true masterpiece for driving enthusiasts. That’s why we created an AI video commercial that represents Porsche’s values—precision, innovation, and elegance. This cutting-edge campaign combines advanced technology with artistic creativity, perfectly embodying the spirit of the 911 Turbo and its legacy of excellence. Our challenge was to capture the soul of the 911 Turbo in a dynamic AI spec ad, combining sleek cinematography with breathtaking motion. The ad brings the car to life — its aerodynamic curves slicing through light and shadow, the roar of the engine resonating with raw emotion, and that exhilarating moment when machine and road become one.
SERVICES PROVIDED
Art Direction
Image generation
Animation
Editing
Video
Process: from draft to many variations, to a final images.
Credits: Armada studio.